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Online casino guide certifies another gambling group
The Casino Action Group launched its first online casino, Golden Reef, in 2001. It has since established itself as a very successful online gambling operator, with a reputation for integrity, trust and world-class customer service. The group now operates five online casinos and one poker room. Music Hall Casino, Challenge Casino, and UK Casino Club were launched in 2003, and the group acquired its fifth casino in late 2005, Nostalgia Casino. The poker room, Poker Metro, is a skin of the Microgaming Poker Network.
"Our aim is to offer players a range of online gambling sites that we know they can trust, and The Casino Action Group is right up there when it comes to integrity," said Ryan D, editor of Online Gambling Insider. "I have personally known some of the senior management at the group since 2001, and most of the team have been around since 2001 so players can sign up at their sites knowing that they are dealing with a very experienced operator."
www.online-gambling-insider.com is an independent portal and watchdog, and certifies online casinos, sports betting sites and poker rooms. Certified operators are subject to rigorous testing procedures. Qualifying criteria includes the corporate and financial backing of the operator, quality of customer service, game fairness (including player terms and conditions), games portfolio, financial processing and licensing. The most important factor taken into account when awarding a certificate is the player experience. Online Gambling Insider staff test each casino as real players, and over a period of time, every aspect of the casino or poker room’s operation is experienced first hand.
To further cement its position as a recognized service provider to the online gambling market, all of the Casino Action Group’s online casinos and the poker room recently received the much sough after eCOGRA "Play it Safe" Seal. Seal holders are required to adhere to strict rules of fairness, integrity and responsible gaming conduct. In order to receive seals, an independent auditing firm performs an in-depth audit of all the aspects of a gambling site’s operations, according to standards set by eCOGRA’s. Only once the operator has satisfied eCOGRA that they have implemented processes that comply with the standards, do they receive the Seal. All eCOGRA Seal holders are subject to continuous reviews to ensure that they maintain these standards. eCOGRA provides an independent dispute resolution service to mediate between players and Seal holder casinos.
"The eCOGRA Seal is a very important indicator of the integrity and fair gaming principles that an online casino subscribes to, and it is no surprise that The Casino Action Group passed the necessary tests to receive seals for its casinos and poker room," says Ryan. However, in order to be certified by Online Gambling Insider and qualify for their $1,000 deposit guarantee, each site is tested thoroughly. "We need to protect the credibility of our certification process, so we have to work on facts," Ryan continued. "Where eCOGRA looks at operating standards, we focus on the player experience. We become real players at all the casinos we test, and deposit between $200 and $500 during the testing process, claim bonuses, and remain active players over an extended period of time," said Ryan.
"A lot of emphasis is placed on customer service, and we have designed a process where we will interact with each casino over a period of time," Ryan continues. "Having been in the industry for many years now, we are able to uncover bad service and unfair treatment very quickly," continues Ryan. "We are very pleased to report that The Casino Action Group delivers a world class service and impressed us with their attention to detail and professionalism when responding to our requests."
The Casino Action group offers players a lot of choice when it comes to games, with around 140 casino games supported at each of their sites. They run excellent promotions, tournaments and some very exciting sweepstakes contests on a regular basis.
All five online casinos and the poker room are now certified by Online Gambling Insider. Players are protected up to a maximum of $1,000 in deposits, should they ever have a problem. "We are confident that we won’t ever have to intervene and refund a player, but it is reassuring for people to know that there is an independent safety net," said Ryan. "However, if a player referred by us ends up being short changed, we will step in and refund them."
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